A WordPress theme is a collection of files that dictate the appearance and functionality of a WordPress site. It includes template files, stylesheets, images, and possibly JavaScript files. Themes control the design and layout of a website, allowing users to customize the look and feel without altering the core code. They can range from simple, minimalistic designs to complex, feature-rich layouts tailored for specific types of content like blogs, portfolios, or e-commerce sites. Social media content refers to any text, images, videos, or other multimedia posted on social media platforms like Facebook, Instagram, Twitter, and LinkedIn. It aims to engage and interact with followers, promote products or services, share news and updates, and build brand awareness. Effective social media content is usually tailored to the platform’s audience, visually appealing, concise, and aligned with the overall marketing strategy.